"Evolution never stops" is the motto of our agency. We are taking ourselves at our word and are proud that today we can inform you about an exciting and pioneering evolutionary step at Bassier, Bergmann & Kindler:
Together with eight other owner-managed agencies, we are merging into the UDG United Digital Group. This is creating a unique network of specialized online agencies – and Bassier, Bergmann & Kindler is a fundamental part of it.
The shares of all nine agencies were brought together into a holding structure, the UDG United Digital Group, while the dynamic individual companies with all their advantages will remain intact. Quick, effective, cost-conscious – the previous partners will also participate as entrepreneurs in the UDG United Digital Group – the dynamics of an owner-managed agency thus remains the driving force of our actions. You can continue to count fully on the complete team of BB&K. And that with a considerable expansion of our competencies through our new partners, because a common goal connects us – leading our clients to economic success with all the possibilities of digital added value.
Starting immediately we are offering you an even more widely diversified range of digital services: They now include – besides our previous competencies (e-branding, e-learning, mobile, customer experience) – Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Affiliate Marketing and Performance Marketing.
Whether you now need more manpower made of up specialists or would like to supplement more services – no problem. We will be able to respond to your queries at short notice through our finely tuned partnership and over 500 employees.
Thanks to our holding structure and with support from the Swedish private equity company EQT as provider of capital, we will further expand our offer for you in keeping with market conditions. Already today we are in the position of playing the entire digital gamut in eight German cities and with offices in Switzerland, London and Amsterdam – all from one source.
The team and the structures will remain as before. All companies, including Bassier, Bergmann & Kindler, will remain unchanged with their brand and their management.
At the same time, we look forward to fully exploiting the new possibilities and opportunities our partnership provides together with you in the future.
You will find further details on the background and reasons for the merger as well as on our partner agencies at: www.united-digital-group.com
Evolution never stops.
With Bassier, Bergmann & Kindler and the UDG United Digital Group
Information on Bassier, Bergmann & Kindler
Bassier, Bergmann & Kindler (www.bb-k.com) is one of the largest new media agencies in Germany and specializes in e-branding and e-learning. BB&K is lead agency for clients like Porsche and Sal. Oppenheim. As the leading e-learning agency in Germany BB&K develops and produces trainings for Porsche, Volkswagen, O2, Metro or Hugo Boss. By developing the eBay Online-Training, BB&K created the most successful e-learning application in Europe. Further clients are amongst others Deutsche Bank, PayPal, McKinsey, Schwäbisch Hall or Immobilienscout24. In 2010 the agency together with its 135 employees achieved a turnover of 18 million €. BB&K has offices in Ludwigsburg, Munich and Oberhausen.
Website and press photos: www.bb-k.com
Further details and contact:
Chief Communication Officer (CCO)
T +49 (0) 208 85 05 89-25
F +49 (0) 208 85 05 89-9